WHAT ABOUT MARKETING AFTER WRITING CRISP CONTENT?

WHAT ABOUT MARKETING AFTER WRITING CRISP CONTENT?

Have you written first-rate content?

You know the purpose of your writing.

Your blog clearly conveys your ideas.

Then what’s going wrong? Why are things not in your favour? You are not getting right traffic, likes, tweets and comments.

Don’t get panic. Here is the sure-fire formula for your deliriously written content.

1. LinkedIn Promotion for B2B

It raises the eyebrows when the Content Marketing Institute (CMI) accoladed LinkedIn with a status of the supreme platform in 2014. Put your best foot forward with LinkedIn promotions. If your content is an eye catchy then this can surely help to convey your ideas to the B2B prospects. One of the major content promotion method that can avail you the loyalty of B2B marketers. Post plagiarism free content and get jaw-dropping results.

2. E-Books

By referring to an e-book, it doesn’t mean I am talking about a lengthy novel. It is an infallible and an ideal way to introduce your visitors to your ideas. It will also get you more exposure and email contacts. Don’t forget to proffer your e-book as an incentive to sign-up. Make certain that each page is endowed with precise, crisp and succinct content. Visually appealing content is also the prerequisite, so enroll designer in your marketing strategy. Use bullet points to enhance the flair of the book. Stats and reputable quotes give e-book a solid backup.

3. Don't Dismiss Email

Inbound marketing gimmicks may come and go, but the use of emails is still at full throttle. One cannot turn a blind eye to the potential of email marketing. If people have signed up to your emails, there are sporting chances that they look up to you for quality oriented content.  Make sure that content should be alluring, intriguing and precise rather than just a barrage of sales spiel. You can attract readers with different types of stuff that you can email your viewers including competitions, blog posts, e-books, event invites etc.

With a view to multiply your contact list, fix several sign-up tabs on your website. Don’t forget to give your customers an incentive to sign up and develop a close liaison in order to gain customer confidence.

4. SlideShare presentations

 Your content can create buzz with the SlideShare. SlideShare is an awesome way to unveil your ideas as it encompasses 60 million global users. You can also call it as most preferred content marketing platform. You can showcase your content in the form of presentations through slide by slide and strong point is that you can also upload infographics, documents, PDFs, webinars, and even videos. It will not only develop brand awareness but also keeps your edge above the others.

5. Don't Ignore Paid

Do you think you can get assured success with inbound marketing tactics? Absolutely. What about the paid marketing strategies?  About 60% of marketers use online paid search advertisement in their content marketing tactics at least occasionally. Pay-per-click (PPC) is in a trend and positioned as most effective paid tactic.

I am not saying to splurge your money, but if used wisely with little investment, then it will be like bang for the buck. Other set of paid tactics, like billboards, print advertising and radio commercials are out of range and do not dive in desired traffic.

6.PR

You must have heard “sell the steak not the sizzle”. Brand awareness is also a key aspect for this. Press release is a tried and tested tactic that truly conveys the essence of your brand. What makes the press release cut above the rest? You directly communicate and openly talk about your brands and latest updates in your company. Your company’s status, collaborations, accolades also play a key role in deciding the result your press release. And if all else fails, try and think outside the box. Don’t give up if any publications fail to recognize your PR because any unique content on the web that relates back to you is always reliable for SEO.(TRANSLATION SERVICES IN NEW YORK)